Since its creation, the cork DIAM® has protected more than a billion bottles throughout the world. Selecting a closure not only has to match aesthetical or fashion criteria, but in fact it is a genuine oenological action. Choosing DIAM® is deciding to preserve the aromas of the wine and avoiding cork taint and sensory departure. At last it ensures homogeneity of the wine from a bottle to another and through the time. The wine grower can thus be certain that his wine will be 'received' in its original condition by the final consumer.
99% of top-end wine consumers say that they had already encountered cork taint and 21% of them blamed this problem on the quality of the wine. The phenomenon is detrimental to the image of both the wine and its producer.
Diam® is the only cork closure that is fully and individually guaranteed without cork taint. By choosing Diam®, you are giving consumers the assurance that they are tasting wine exactly as it was intended to taste.
This winning point is being driven home by a large number of wine companies via the “Diam® guaranteed free of cork taint” label on their packaging (printed on the cork, back label, collar or sticker).
Despite progress made by alternative closures (plastic or aluminium), cork remains a noble material in consumers’ minds and is associated with quality wine produced using the finest traditional methods. It is wine’s natural, indissociable partner.
A survey conducted on Grands Crus Classés consumers shows that Diam® is identified as cork, and identified as a robust, high quality closure to exactly the same degree as the finest “traditional” corks.
Uncorking a bottle of wine is and will remain a ceremony highly prized by consumers. Choosing a corkscrew, the body language, and the satisfying pop of the cork all combine to create the special atmosphere that’s synonymous with good wine. The consistency resulting from the Diam® manufacturing process provides faultless uncorking consistency bottle after bottle.
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